How in the world do you find just the right person to contact in the kinds of companies you want to work for or sell to? And how do you research your competition if you want to open a small business? Reference USA to the rescue! This is KCLS' most frequently used database and has been for more than five years now. It is THE goldmine for connecting with companies, getting names and info for sales leads and generating mailing lists. The library has paid your subscription to this valuable database for you!
The initial screens can seem intimidating - you'll see that you can choose from a number of options and searches. As with a lot of things on the computer, let's ignore most of it and just concentrate on what we need. Today we'll walk through a common question librarians get asked about. Say you're a salesman (or looking for a job!) and want to identify mom-and-pop hair salons in the Bellevue, WA area. You need to target a specific industry, business size and geography and the Yellow Pages just doesn't give you enough tools to do this - but take heart! It's easy with Reference USA.
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